In May 1911, Sears opened up a mill in Cairo, Illinois. Cairo’s location at the confluence of the Ohio and Mississippi Rivers made it a natural for shipping and distribution. At the turn of the last century, Cairo (pronounced “Care-Roe”) could boast of having four major rail lines, enabling it to become a centralized shipping point for lumber harvested from the South and sent to the North.

The Sears Roebuck Mill, also known as the Illinois Lumber Company, got its start when Sears Roebuck paid $12,500 for a 40-acre tract in North Cairo. 

On May 21, 1911, The Chicago Tribune reported that Sears intended to build a $250,000 plant. A few weeks later, The Cairo Evening Citizen had doubled that figure and reported “Half a million to be cost of new Sears Roebuck Plant” (July 29, 1911).

In November 1911, Sears ran a two-page advertisement in American Carpenter and Builder Magazine headlined “Great News for Builders.” The advertisement (see below) said,

Shipments have begun from our second and newest great lumber plant in Illinois. We can deliver you bright, fresh, clean lumber at manufacturer’s prices almost as quickly as you can haul makeshift sizes and weatherworn stock from a high priced neighboring lumber yard. Our mill work is sheltered from rain, sun, soot and wind. Our new Illinois plant is located on two of the largest and fastest railroads in the North with direct connections to over 20 different railroads.  (Weatherworn stock was a reference to the fact that, unlike Sears, many mills did not keep their lumber under roof.)

In March 1912, F. E. Van Alstine, Superintendent of the Sears mill was quoted in The Cairo Evening Citizen as saying that Sears had chosen Cairo because of “their low freight rates, superior shipping facilities and other natural and commercial advantages, (which) made the city more desirable than St. Louis, East St. Louis, Paducah (Kentucky) or Memphis” (Tennessee).

But later that month, the rains came and the floodwaters rose, nearly destroying the brand new mill in Northern Cairo. On April 5^th, The Cairo Evening Citizen reported that the “main building of the new Sears Roebuck factory was hurled off its foundation and is leaning toward the east. Just what damage was done to these buildings could not be ascertained, as there was no way to reach them except by skiff.”

In mid-April, the paper said that all seven lumber sheds had been torn from their foundations and much of the lumber inside the sheds had simply floated away.

By August, The Cairo Evening Citizen happily reported that despite the hard times and high waters, Sears Roebuck had decided to remain in Cairo.  It also reported that about half the lumber sheds had been rebuilt and some of that floating lumber had been recovered. The same article reported that the folks at Sears corporate headquarters in Chicago were so pleased with Van Alstine’s post-flood restoration work that they presented him with a brand new automobile.

The mill produced everything for the Ready-Cut (precut) Sears homes except for millwork. The Sears mill located in Norwood, Ohio, supplied millwork; windows, doors and interior trim and moldings.

By the early 1930s, sales of Ready-Cut homes had plummeted and the mill began looking for other ways to generate income. They began building crating material for tractors and other large equipment, including Frigidaire refrigerators and appliances sold by Sears. In the late 30s, the mill produced prefabricated buildings for the camps which housed workers in the Civilian Conservation Corps. Wheeler relates that a typical CCC camp (which included several different buildings) required 400,000 feet of lumber and about 35 of these camps were milled and shipped by the Cairo plant.

In 1940, Sears closed the plant and sold it to the employees. Shortly after the employees purchased the plant, they obtained a contract to build massive crates for shipping B-17 and B-29 bombers overseas for the war effort.

After World War II ended, the former Sears Mill - now called Illinois Lumber Company - drafted and published their own book of house plans and tried to sell Ready-Cut homes again, but without success. The Cairo Evening Citizen relates that the plant was liquidated and closed in November 1955. The article adds this interesting aside:  “Like several other Cairo lumber industries, it slowly died because the wood articles it manufactured were supplanted by iron and steel.”

All that remains today at the site of the Cairo mill are two Sears kit homes - two Rodessas - which were built as part of an experiment in 1921, to prove the superiority of Ready-Cut homes over traditional  stick built homes.

This ad from the 1926 Ladies Home Journal was interesting (as they all are) but also had a surprise. Look at this graphic below.  The “economy rules” line in the advertisement makes sense, but “The Little Red Schoolhouse of Retailing”?

To my further shock, a google search for the term “Little Red Schoolhouse of Retailing” turns up zero results.

I’d love to know what that’s about. From my 21st Century perspective, I’d say that A&P was striving to be the antithesis of Walmart.

Interesting advertisement from a 1926 Ladies' Home Journal

Larger view of the same advertisment

This ad is from a 1905 Ladies’ Home Journal, and in the early 1900s, x-rays and radiation was perceived to be scientific and modern and wonderful. I’ve no idea what this advertisement is suggesting, but it sounds like “X-Ray Polish” is a potent little chemical.

I guess this graphic answers the question, how many demons can dance on the head of a stove? I’m not sure. And I don’t know about the one at the bottom, pulling up the banner that reads, “Cut that out.”

Perhaps the devil is in the details.

According to historian Paul Frame, Radium was a newly discovered, valuable commodity in the early 1900s, and was perhaps even more valuable than gold.

Frame writes, “The term ‘Radium’ was incorporated into the brand names of any number of products even when these products didn’t actually contain radium. The same was true for the term X-ray.”

Learn more at his website here.

I'm not really sure what they're selling here

None that I can tell.

There’s a popular website where you can post pictures of your face and/or your body (in parts or as a whole) and then wait for others to rate your physical attractiveness and desirability.

Posting a head-shot at an internet dating site is just another version of “rate this face” but with much deeper ramifications. If you’re judged and found wanting at a public website, you’ll get a low score from the peanut gallery. If your face is judged unattractive at an internet dating site, the ramifications are far more grievous: You could be alone for the rest of your life.

The process of posting my pictures online for the entire world to judge was agonizingly painful and the steady stream of rejections that followed multiplied my pain tenfold. Despite all that pain, there was really only one thing that I hated even more than rejection:  Loneliness.

Many mornings and evenings, I’d plop down at my computer and log into my account, only to find those three dreaded words at the top of the web page: No new emails. Each time those words appeared, it felt like yet another “I don’t think you’re very attractive” vote from some anonymous man out there on the world-wide web.

Each day that my email inbox remained empty was a bold affirmation that yes, I really was as unattractive as I had feared. That was on my better days. On my not-so-good days, the empty inbox brought forth a torrent of tears and a growing dread that I was destined to spend the rest of my life alone, just because of my less-than-average physical appearance.

Read more here.

Merry Christmas from Teddy the Dog!

Teddy has been with us for one year now, and we’ve hit a few bumps along the way, but she’s turned out to be a delightful little dog. And at 30 pounds, she’s not so little anymore. She’s a very sweet and polite dog, and even tolerant of being asked to sit in a little red wagon for a Christmas photo.

Speaking of good gifts, check out this one.

Teddy the Dog hopes you have a good Christmas

New government regulations state that airlines will be subject to $27,500 per head fine if passengers are trapped in the airplane for more than three hours after boarding.

We’re treated more like cattle these days when we fly “the friendly skies” so it seems fitting that penalties assessed against airlines would be billed “per head.” However, there’s one problem with this $27,500 per head fine. The money goes to the government.

When I read that the airlines would be fined $27,500, I thought “Thank goodness that the poor passenger will finally get some financial compensation for being held captive - against their will - on an aluminum tube” and then I read the *rest* of the story.

This $27,500 fine is just another way for the government to extract more dollars from the public, because as most folks know, corporations do not pay taxes (or fines, for that matter). The expense is passed along to the consumer. Always.

Get this thing in the air, or else...

In 1918, Standard Oil of Indiana made mail-order history when they placed a $1 million order with Sears Roebuck & Company for 192 Honor-Bilt homes. It was purported to be the largest order in the history of the Sears Modern Homes department. Standard Oil purchased the houses for their refinery workers in Southwestern Illinois.

Of those 192 houses, 156 went to Carlinville, 12 were built in Schoper and 24 were sent to Wood River. Throughout the 1920s, pictures of these homes were prominently featured in the front pages of the Sears Modern Homes catalogs.

Construction of the 156 houses took nine months, not six as expected. The reason?  A nationwide shortage of wheat. Charles Fitzgerald, spokesman for Standard Oil and Manager of Houses explained to The Chicago Daily Tribune (November 3, 1919) what happened.

“The company (Standard Oil) purchased a forty acre wheat field and the government would not permit the destruction of the crop,” he said. “On the first home, we were erecting the studding while the harvesters were shocking wheat twenty yards away.”

According to the papers of the day, “smut” was another reason for the wheat shortage. When I first read about smut and the wheat shortage, I imagined a large group of idle field workers, sitting cross-legged in the expansive fields, poring over magazines with pictures of scantily-clad women.

Smut, I later learned, is a particularly nasty fungus that creates black, odious spores and ruins wheat crops. In 1919, smut damaged a large proportion of America’s wheat fields.

And “shocking” was another interesting term. As a city girl, I’d never heard that phrase before. “Wheat shockers” are the field workers who bundle up the wheat.

While doing research for my book The Houses that Sears Built, I read hundreds of newspaper and articles from the early 1900s and learned that there is a wholly different vernacular for that time period. Words have different meaning in different times.

One of the Sears Homes in Wood River, Illinois - part of that $1 million order that Standard Oil placed in the late 1910s. There are 24 of these Sears Homes in a row on 9th Street in Wood River. The 12 Sears Homes built in Schoper, Illinois were torn down in the 1930s.

One year ago today, I adopted a new baby. She was the cutest little thing I’d ever seen. It was not my intention to get a dog at that moment, but I fell completely in love the second I saw the little furry form, sitting in the large yard and looking a little worried about life.

At first, my husband wasn’t too keen on the idea of getting a dog, but in time, he also fell in love with our “Teddy.” In fact, Teddy’s newest problem is a little bit of weight gain. Every time the hubby walks into the kitchen, he gives her a treat. She’s now four pounds too heavy and for a little dog that weighs 25 pounds, that’s a lot.

Unfortunately, with her extra fluff, she really does look like one of the family now.

The baby in Wayne's arms. She was about seven weeks old here.

Our little girl is getting all grown up. She's about one year old here.

Thanksgiving dinner with the family. Teddy especially loved the gravy.

Prior to my divorce, I hadn’t asked anyone out since 1976 when I asked Richie Brooks to be my date for the senior prom. In other words, it had been awhile.

Being thrown back into the dating pool, I had to sink or swim. I learned a lot in a hurry.

For instance, which is better? Dinner or drinks?

In the beginning, I had dinner with my first dates. Bad choice. Too much time and too much money and too many calories. Drinks are better and more affordable and it’s easier to split the tab. I preferred to pay my own way, but - I didn’t argue if he insisted on paying.

Secondly, how do you talk to a guy you just met?  It’s easy. Treat him as you’d want to be treated, and don’t ramble on about your ex, your health problems, your flaky skin, your weight or your diet.

Ask questions. Remember, she who asks the questions controls the conversation. Learn about him and his interests, because your goal is to figure out if he’s worthy of a second date.

Next, there’s the good night kiss. Many men will move in for the good-night kiss at the end of the first date. If you’re already feeling like there’s not going to be a second date, avoid the kiss. It just muddies the waters.

When a not-so-great first date was drawing to a close, my preference was to step back and extend my hand for a warm and meaningful handshake. Then I’d say, “Thank you so much for a delightful evening” and walk away quickly. This simple action spared me many awkward “what do we do now” moments.

If he asks for a second date, be honest and straight-forward. If you don’t want a second date, have a ready-made phrase ready for moments such as this. Mine was, “I had a lovely time but I don’t feel like we’re a good match.”

Don’t get mired in an argument over this. If he wants to argue the point, just say, “I’m sorry, but I’m not going to change my mind on this,” and walk away.

If you do want a second date, be clear and forthright. Above all, ignore those so-called “Rules” that tell women to play games in order to snare a man.

Be authentic and be real. Don’t play a part.

In short, treat Mr. First Date the way you’d want to be treated, with honesty and grace and sensitivity and forthrightness and good manners.

Next:  Red Flags to Watch Out For!

Buy Rose’s book here.

When my husband read an early draft of my manuscript on internet dating, he suggested I make a change in the chapter I’d titled, “Rose’s Tidbits and Miscellany.”

“You’ve listed ‘persistence and perseverance’ as two important qualities for successful internet dating,” he said. “I’d put much more emphasis on that, because those are two of the most important qualities.”

He had a point. I’d talked to so many women who’d given up after a dozen dates, and had reconciled themselves to living alone for the rest of their lives. And I’d met also many women who’d found their one true love in less than a dozen dates.  But that wasn’t my experience. As the months rolled by and the dates kept coming (and going), I had only two choices: give up or push on. I decided to push on.

Perseverance is a common quality found amongst successful people. It was clear to me that perseverance had been the key to my success as both a freelance writer and self-published author. In 2002, I spent more than two years lobbying (perhaps even hounding) a woman at the Smithsonian to allow me to speak at that prestigious and well-known institution.

Eventually, she said yes and that event - that one-hour talk on Sears Homes - became one of the proudest moments of my career. For four years, I mounted a campaign to get the Wall Street Journal to write an article about my work and my book, The Houses That Sears Built. In Summer 2006, the Wall Street Journal called and asked for an interview. That article appeared on page one, above the fold! Reviewing my successes in those hard-to-succeed-in areas, I reasoned it’d be helpful in the dating world as well. And it was.

On October 29, 1941, Winston Churchill told a gathering of upper school students, “Never, never, in nothing great or small, large or petty, never give in except to convictions of honor and good sense.”

The great statesman’s words apply across the whole spectrum of human effort. If you give up too soon, you’ll be depriving not only yourself of much potential happiness, but some well-deserving and decent man, as well.

My 70th first date (now my husband) tells me that he’s glad I persisted and persevered. So am I.

Want to read more? Buy Rose’s book here.

Dr. Joseph Lister - a 19th Century physician - is largely responsible for the bungalow craze, but that’s one tidbit that I’ve never seen in my books on architectural history. The fact is, Joseph Lister and his germ theory dramatically changed the way Americans thought about their homes.

For so many years, mothers could only watch in helpless horror as their young children died from any one of a myriad of “common” diseases. And then in the late 1800s, Dr. Joseph Lister discovered that germs were culprit. Mothers and fathers, weary of burying their infants, had a new arch enemy: household dirt. As is explained in the 1908 book, Household Discoveries and Mrs. Curtis’ Cook-Book:

Not many years ago disease was most often deemed the act of Providence as a chastening or visitation for moral evil. Many diseases are now known to be merely human ignorance and uncleanliness. The sins for which humanity suffers are violations of the laws of sanitation and hygiene, or simply the one great law of absolute sanitary cleanliness… Every symptom of preventable disease and communicable disease…should suggest the question: “Is the cause of this illness an unsanitary condition within my control?”

Now that the enemy had been identified, modern women attacked it with every tool in their arsenal. Keeping a house clean was far more than a matter of mere pride: The well-being, nay, the very life of one’s child might depend upon a home’s cleanliness. What mother wanted to sit at the bedside of their sick child, tenderly wiping his fevered brow and pondering the awful question: “Was the cause of this illness an unsanitary condition within my control?”

Because of Dr. Lister and his germ theory, the ostentatious, dust-bunny-collecting Queen Anne, with its ornate woodwork, fretwork and gingerbread fell from favor with a resounding thud.

Simplicity, harmony and durability are the keynotes of the modern tendency. The general intention seems to be to avoid everything that is superfluous; everything that has a tendency to catch and hold dust or dirt. Wooden bedsteads are being replaced by iron or brass; stuffed and upholstered furniture by articles of plain wood and leather. Bric-a-brac, flounces, valances and all other superfluous articles are much less fashionable (from Household Discoveries and Mrs. Curtis’ Cook-Book).

Remember the movie “It’s A Wonderful Life”?  There’s a 1920s scene where George Baily and his girlfriend pause in front of the massive Second Empire house. It sits abandoned and empty, deteriorating day by day.  This was not an uncommon fate for Victorian manses in post-germ theory America. Who knew what germs lay in wait within its hard-to-clean walls?

The February 1911 Ladies’ Home Journal was devoted to the new housing style: Bungalows. One headline said, “The Bungalow, because of its easy housekeeping possibilities is becoming more popular every year.

And all because of Dr. Lister.

(By the way, Dr. Lister did not invent the popular mouthwash but it was named after him and his discoveries.)

Today’s headlines report that Roy Disney, Jr. died 16 December (yesterday) at 79 years old. Roy was the namesake of Roy Sr., and the nephew of the Walt Disney, founder of the Disneyland empire.

In early 2006, I got a phone call from Roy’s cousin, Diane Disney Miller (daughter of Walt), who wanted to know more about the homes her father (Walt Disney) and his brother Roy had built side-by-side on Lyric Avenue near the Disney studios in Silver Lake (Los Angeles area). The homes had been ordered in 1928 from Pacific Ready Cut Homes, a kit home company based in Los Angeles. (Read the full story here.)

The houses were true kit homes, ordered out of a mail-order catalog and shipped to the site via train or truck, and typically arriving in about 12,000 pieces. The kits came with a 75-page instruction book that told you how all those pieces and parts went together.

In 2004, I’d co-authored a book on Pacific Ready Cut Homes and due to a dearth of information on this early 20th Century company, that book made my co-author and I the new experts on this topic. And that’s how Ms. Miller came to call me.

So when I traveled to Los Angeles in June 2006, I had the opportunity to visit the Disney brothers’ kit homes on Lyric Avenue. As was frequently the case, these kit homes had been customized and upgraded when built. This was very common and about 50% of these kit homes were altered to meet individual needs.  In more recent years, the houses had been the victim of insensitive remodeling and many original features had been stripped away and/or destroyed. Nonetheless, it was fun to stand in the living room of the old bungalow that Walt Disney and wife Lillian had occupied and feel the remnants of the creative energy that had once permeated those plaster walls.

As I mentioned in a prior posts, writers are the original starving artists and most of us make only a very small income but the benefits are lovely. Were it not for my books on kit homes, I’d never have had the opportunity to find myself chatting on the phone with Walt’s daughter Diane, and standing in the living room of Walt and Roy Disney’s former homes.

Buy Rose’s book on Pacific Ready-cut Homes here.

Read full article from Los Angeles Times here.

An image from the 1925 Pacific Ready Cut Homes catalog

In Pasadena, this Pacific Ready-cut home looks much like it did when built in the early 1920s.

An image from the 1925 Pacific Ready Cut Homes catalog shows how many pieces and parts came with your mail-order house.

1919 Pacific Ready Cut Homes catalog

Image from the 1925 Pacific Ready-cut Homes catalog

When people hear that I’ve had 70 first dates, their reactions are varied and usually interesting. The married women cozy up to me and in a tone that can only be described as slightly voyeuristic, they whisper, “What was it like to have so many dates?” The married men snort out a laugh and say things like, “You must have been a busy girl.”

The single women adopt a serious tone and look deep into my eyes and say, “Which dating site would you recommend?”

Between Eharmony and Match.com, I much preferred Match.com and that is where I met my last first date.  I like Match because you’re in the driver’s seat and that’s appealing to us proactive types. At Eharmony, I met several so-called “Christian” men who had the morals of an alley cat. Not impressive.

I wasn’t looking for a fling and I didn’t want to spend the rest of my life dating men (or even one man). I was looking for a man who shared my interests and shared my morals and shared my ideas about life in general. I wanted a man who wanted a life-long romantic partner.

From 2003 - 2005, I was a semi-regular, somewhat faithful subscriber at eHarmony. That’s where I met the semi-retired hand-surgeon (and self-professed “good Christian”) who took me for a ride on his sailboat, and invested a lot of time and effort in convincing me that he was wonderful and then dropped me lot a hot rock. That’s also where I met the other “good Christian” (my 32nd date), who told me that I wasn’t pretty enough for him, but asked if we could just get together and have hot sex from time to time. He earned himself his own chapter, which I titled, “Good Christian Man Seeks Good Christian Woman for Friday Night Booty Call.”

For about 90 days, a male friend keep me apprised of his matches at eHarmony.com. During that time, I also kept track of my matches at this website. A week-by-week comparison consistently showed that he was getting eight-to-ten times more matches than I was. In other words, there were eight to ten times more women than men at eHarmony.com.

I did not fare well at eHarmony.  During one 90-subscription period, I received 11 matches and way too many of them “closed communications” before I could even shoot them a quick note. My male friend received more than 100 matches during this same time period.  I asked my friend why these guys were “closing” communications before we’d even “met” and he said, “I’m inundated and overwhelmed with ‘matches’ and I don’t have time to investigate all of them. I just pick the best looking in the bunch.”

There’s a lot wrong with that sentence, but that’s another blog for another day. Suffice it to say, there are a lot of fishies in the Match.com stream. That’s a big plus. And Match.com introduced me to my favorite fishie.

Next:  How to read between the lines when reading men’s profiles.

Want to read about something different? How about an article on how the germ theory changed American architecture - almost overnight!

Buy an autographed copy of Rose’s newest book here.

Match.com worked for me!

In 2002, when my long-term marriage ended, I sat down and wrote my four-page mission statement detailing what I wanted in a man. That mission statement said nothing about finding a man who bore a strong resemblance to Santa Claus.

In my previous life (like so many good wives and mothers) I’d spent 20 years “playing” Santa and doing Christmas for others. It was a wife’s job to handle all the organizational details for Christmas. I was the one who ran myself ragged buying things and making things and cooking things. One year, I spent countless hours writing and editing a 130-page memoir, a typewritten manuscript for the kids, filled with memories of their growing up years.

In short, Christmas was a fantastic amount of work. The ex didn’t believe in giving Christmas presents beyond a token gift. I gave a lot and got a little. And so it went for many years. I looked to my left and right and saw many other wives and mothers in the same boat as I was. A woman’s lot in life, I’d decided.

And then, when I was 47 years old, I met my 7oth first date. And then we were engaged. And then came Christmas. I was touched to my core with the number of gifts I received from him. And they were all delightful surprises and thoughtful gifts and beautiful things.

But wait, there was more.

He did the Christmas errands, too. He fetched the tree. He decorated the tree. He purchased fresh wreaths for the house and fancy bows for presents. He handled Christmas cards and bought holiday stamps. It was an amazing thing to behold.

“It makes me very happy to be able to enjoy the holidays with a woman who loves me,” he said when I expressed awe at the gifts and the work and the errand-running. “And this is our first Christmas together. I wanted it to be special.”

Turns out, my 70th first date didn’t just look like Santa. He has St. Nick’s warm heart and generous spirit, too.

The fake St. Nick gazes up at the real Santa with a measure of reverential awe and envy

The real estate agent must have thought I was off my rocker when she saw me lean my hand against the plaster wall in the empty house, close my eyes and concentrate. After a moment of silence, I opened my eyes and said, “This house has known sadness and pain, but predominantly, it’s a house that’s filled with many happy memories and good times and joy.”

The real estate agent’s eyes grew big and her brow furrowed. After looking at me askance for a moment, she turned her attention toward the hallways and said, “And what a beautiful staircase it has.”

“The listing says it was built in 1920,” I said to the real estate agent. “That’s not right. I’d say 1924 or maybe early ‘25.”

“Those listings are based on tax records and they’re pretty accurate,” she replied. “If it says 1920, it was 1920.”

I poked my husband and whispered, “That’s not right. It’s clearly 1924 or ‘25.”

When we toured the basement, I admired the oversized beams and massive piers. I reached up and stroked the beautiful knot-less lumber.

“It was an individual owner who built this house,” I said as my fingertips caressed the beams. “Someone who knew their lumber built this house. In fact, I’d venture to guess it was someone who was involved in a lumber business or maybe construction.”

Within 30 days, my husband and I were the happy owners of the 2,300-square foot, center-hallway Colonial Revival home. And I went right to work tracking down the home’s prior owners. With the help of one of my neighbors, I found Laura and her brother, Ed. The two siblings - fraternal twins - had been born in the house in 1949 and now lived in a nearby city. I invited them to come out to the house on a Sunday afternoon. In a few days, Ed and Laura were back at the front door of the house - my house - where they’d spent their childhood.

“My grandfather started building this house in 1924 and finished it in March 1925,” Laura told me. “He owned a local lumber yard in downtown Norfolk. When we were kids, he told us that he’d hand selected every piece of lumber that went into this house. He loved this house.”

I poked the hubby again and whispered, “See, I told you.”

We also learned that their grandfather had built the house for his wife. She was ill during the construction and he told her, “Just hang on, and I’ll build you a beautiful house.” His wife passed on a few months after they moved into the house. Her wake was held in the living room, in front of the large fireplace.

The grandfather - the home’s builder - died in the house in the 1960s, leaving the house to his son. Laura and Ed’s parents moved out of the neighborhood in the early 1970s. The house had remained in the same family from 1925 to 1971. In the 1990s, the grand old house was converted to a boarding house, and still has the scars to prove it.

Laura, Ed and I walked upstairs and they reveled in the tour of their family’s home. Tears came to Laura’s eyes as she stood in the hallway by the walnut staircase railing.

“This was such a good house for us to grow up in,” she told me as she brushed a tear from her cheek. “So many happy memories here.”

I turned to my husband and mouthed the words, “I told you so.”

Laura and Ed replicate a pose from the early 1950s

The house as seen in 1949

In one of my favorite movies, Fried Green Tomatoes, there’s a scene where the young woman dies and her attendant immediately arises and covers a large mirror and then stops a nearby clock. I’d always been fascinated by this old tradition/ritual and wondered about its meaning. I assumed that these practices must have a reason , but I had no idea what that reason might be.

And then I happened to talk to an old friend who explained the reasons for these “odd” traditions.

Let me tell you about my old friend. Her name is Joyce and she’s in her late 70s now, but was raised in the backwoods Georgia of the 1930s. Translated: It was a land and a time more reminiscent of Victorian America. When Joyce was growing up, she had a little sister named Louise that died at the age of three from whooping cough. Joyce remembers “Granny” rocking the child through the night and praying for her, hoping against hope that the little girl would pull through. It wasn’t to be.

Sometime in the wee hours, the little girl looked up at Granny, smiled broadly and passed on quietly. Later that morning, someone in the family went outside and rang the large bell in the front yard.

“It was almost like morse code,” Joyce said. “The bell was tolled a certain number of times for different things. When Louise died, they rang the bell a certain number of times and everyone knew what it meant. Almost immediately, people started coming to the house to help.”

Joyce said they sent the little girl’s body to the mortician who embalmed it and returned the body to the family, for the wake at home. In preparation for the wake, the mortician brought heavy, deep red draperies into the front room of the old house and hung them over the windows, blocking out all sunlight.

“I’m not sure why they put up those drapes,” she said. “Maybe it was to give a solemnity to the wake.”

During the two days of the wake, the little girl’s beloved dog sat dutifully beside the coffin and emitted a mournful wail. The mourners commented on that lamentable howling, and it left them all with a chill. After the wake, the coffin was moved to the church where a service was held. The child’s body was buried in the church cemetery.

The dog followed the family to the cemetery. Some time later, the dog’s body was found along the road. It appeared that the little girl’s pet had literally laid down and died.

My friend Joyce knows a lot about the old ways and about these old rituals.

When one of her elderly aunts lay dying, a family member sat quietly by the bedside. When the old woman breathed her last, the family member arose and draped a heavy cloth over the mirror and opened the clock’s glass face and stopped the clock.

“I saw someone do that in a movie,” I told Joyce. “What’s that about?”

“The cloth over the mirror is for the protection of the departed,” she said. “It’s believed that the spirits of our loved ones may glance into a mirror and become frightened when they see no one looking back.”

That had a resonance of truth, as I’d heard stories about people with near-death experiences saying they couldn’t see any reflection when they looked in a mirror. Wonder how they knew about that back in the 1930s?

“And the clock was stopped for a much more practical reason,” she said. “The clock was stopped so that the mortician would know the time of death.”

There was also a requirement - never to be breached - that a loved one sit with the body until burial. I’d imagine this was a throwback to olden days before medical equipment when the dead occasionally came back to life (much to the surprise of the watcher).

It was all fascinating.

As Tevye sings in Fiddler on the Roof, “because of our traditions, we’ve kept our balance for many years.”

Traditions should be remembered and honored, because oftimes, they were created for very practical reasons.

Note at the bottom of this old tombstone, the macabre reminder, "Reader, you must die." Photo is courtesy of Crystal Thornton, copyright 2009, Crystal Thornton.

In the early years of the 20^th Century, cement was all the rage. And the idea of making your own cinder blocks (for fun and profit) apparently also became quite popular. The back pages of the 1905 issues of American Carpenter and Builder (a building magazine from that era) were filled with advertisements for block-making machines and cement-stirring machines.

Sears offered the Wizard Block Making machine which retailed for $57.50 (a bargain at twice the price!). And Sears suggested that a man could save a lot of money on building a new home if he made his own blocks. Now if a man devoted himself to making nothing but blocks and if a man had someone else preparing the cement for pouring, he could make about one every two minutes. To do this, the poured cement was loaded into a form, pressed down in this contraption and then removed. The form was not removed until the concrete had hardened a bit. That meant if you were serious about making blocks, you had to have several forms on hand.

The ad below suggests that the block could be removed immediately from the form. I’d love to know if that was accurate. Having never made a block in the Sears Roebuck Wizard Block Making Machine, I can’t say for sure.

Sears estimated that 1,300 blocks were needed for the basement of The Chelsea (one of their kit homes). The Chelsea was a modest foursquare on a short cellar. It’d be safe to assume that a Chelsea made of nothing but block would require more than 4,000 blocks. If you devoted yourself to the creation of those blocks and really hustled, you’d need about 17 eight-hour days to do nothing but work like a dog making blocks and setting forms in the sun and breaking open the forms and placing the forms back into the machine. And that’s if he had someone else preparing the cement. That’s a lot of work.

When I give talks on Sears Homes, I get a surprising number of questions about the Wizard Block Making Machine. Apparently this labor-intensive, cinder-block maker was quite a popular item for Sears.

Close-up of The Wizard

The Wizard Block Making Machine from an early 1900s Sears specialty catalogue

In what looks like a backwards evolution graphic, a man demonstrates how to use the "easy-to-use" Wizard block-making machine.

A gorgeous 25-year-old woman named America Ferrera plays “Betty Suarez” on the popular ABC sitcom “Ugly Betty.”  The Hollywood-inflicted “uglying” of this Hispanic beauty is a paper-thin veneer, and really does little to hide Miss Ferrera’s natural good looks. It’s not hard to look beyond the extra-bushy eyebrows, gray-metal braces, uncoiffed hair and unattractive glass frames, and see that Ms. Ferrera is quite beautiful.

In addition to her lovely facial features, Ms. Ferrara has a well toned, shapely, feminine form. Slap on some braces and stir up the extra-bushy eyebrows and voila, you’ve got instant ugly? If that’s the case, there’s little hope for the rest of us.

If “Ugly Betty” is the measure of an ugly woman, we’re all in trouble deep. We “average women” are in trouble. Mainstream media is constantly force-feeding us the crazy notion that we have to be beautiful to be worthy, or even worse, to be loved.

In the powerful book, Flesh Wounds author Virginia L. Blum talks about an interview she had with a famous plastic surgeon. He told her,

The way you look has a lot to do with whether you’re going to attract somebody else. Let’s be pragmatic about the fact that if a woman cease to be attractive physically, it affects the physical, intimate relationship. I’ve seen women who have not had particularly good relationships or haven’t had a relationship with men for a long time and I make them look younger and prettier and they go on to get married and have wonderful, stable relationships. There’s absolutely no question that the face-lift helped them. We live in a real physical world (p. 127).

Ms. Blum responds to this with her own insights:

[The plastic surgeon] spoke with such authority. Yoked to his honesty is a kind of fiction about the transformative possibilities of plastic surgery. You can change her life. You can make her someone whom someone else would be willing to love. More to the point, if she isn’t succeeding on the dating/marriage market, it must be because she’s not attractive enough. That’s the most unsettling part of his account, isn’t it?

The self-evident undesirability of the woman who isn’t young and pretty. Young and pretty. You can’t have pretty without the young. As a feminist, I am indignant. Outraged (Flesh Wounds: The Culture of Cosmetic Surgery, Virginia L. Blum, p. 127).

Like Ms. Blum, I also feel indignant and outraged. And Ugly Betty may be an award-winning sitcom, but the problem with it is, it perpetuates the tiresome message that’s been drilled into women’s heads for decades now. Ugly is a problem. Fix ugly with money. Spend money. Get pretty and then you’ll get love, because then you’ll be worthy of love.

In other words, money buys love.

In The Beauty Myth, Naomi Wolf writes that women’s magazines make their money by selling women on the idea that they’re suffering from a disease of “terminal ugliness,” and that this opens the to sell billions of dollars of “cures.”

And that seems to be the subtle message of Ugly Betty. We “less-than-beautiful” women need to spend a little more money on better glasses and better haircuts and invisible braces and electrolysis and then - only then - will the burdensome mantle of “ugly” be lifted off our shoulders and our true beauty will be revealed. And then, maybe then, we’ll find true love.

We just need to spend a little more money to be cured of that horrible disease of “terminal ugliness.”

I live for that happy day when I turn on the evening news and find that the male news anchors are young, svelte, well-coiffed and gorgeous, and the women news anchors are pudgy, untanned, hairless and unkempt. That’ll be my proof that the age of enlightenment has begun.

On May 20, 2006, I met my 70th first date at a coffee shop in Portsmouth, Virginia. Less than 90 days later, we were officially engaged to be married. Our wedding date was set for January 1st. Those were some of the happiest days of my life. Being mired in romantic love was every bit as delicious as I’d imagined it would be.

The best part was knowing that my dating days were behind me and also knowing that I’d survived my last lonely Christmas. In years prior, I’d gone to desperate measures to avoid the emotional pain of being utterly alone on Christmas Day. One especially memorable Christmas, I asked my ex in-laws if I could come to their house and watch my children unwrap their many presents. It was awkward and odd, but it was the best I could do that particular year and frankly, it was far better than being alone. (In another post, I wrote about the culture of loneliness.)

And then came Christmas 2006, my first post-divorce, pair-bonded Christmas event. A few days before Christmas, my soon-to-be husband and I walked through Macarthur Mall on our way to the movies. Our youngest daughters (his and mine) walked side-by-side in front of us. He and I held hands as we walked and I leaned over to him and said, “Isn’t it nice to be here with our little girls and be a family again?”

With his voice cracking with emotion he said, “I was just thinking the same thing.”
This man, my 70th first date, my fiance, had been single for 10 years after his divorce. I’m sure he knew about lonely holidays, too.

A few days before Christmas he sent me a text message that said, “It is a sheer joy to have this holiday season with you.”

Ditto.

Christmas 2008 at our home in Virginia

If I’d known how much fun it was to have my own website, I would have done this years ago. As “Administrator” of my own site, I can look at the day’s stats and figure out what search terms people are using to find me. Studying the daily statistics is wholly fascinating and ever-so-slightly addicting.

More than a few people are landing here after doing a key word search with terms such as “Dating Sears Homes.” That always makes me smile. This website was created to promote my newest book, The Ugly Woman’s Guide to Internet Dating: What I Learned from 70 First Dates.”

However, I’m also the author of several books on Sears kit homes so when some lucky duck googles “Dating Sears Homes” it is this website that pops up first.  I surmise these folks are not trying to figure out how to get a Sears Home to go out for dinner and drinks, but rather, they’re trying to figure out how to determine the age of a kit home.

I suppose I should answer that question. Sears homes were offered from 1908-1940, but their main years were the 1920s and early 1930s. Sears Homes were rare before WW1 (aka The War To End All Wars), and sales plummeted about four years into the Great Depression (1933).  In other words, probably 80% of sales occurred between 1919 and 1933.

If you want to learn more about the topic “dating Sears Homes” post something in the comment section (below) and I’ll do what I can to answer your question(s).

Sears Modern Homes were most popular in the 1920s

The older I get, the more I yearn to know something of our family history. My timing for all this  has turned out to be rather poor. My mother and her siblings passed on years ago. My father is still around, but his long-term memory is not. We recently looked at an old picture album together and I remembered more than he did about relatives I’d never met. After I was born in 1959, I became extremely ill and required a three-week hospitalization. My elderly father had no memory of any of this.

After my Aunt Engie passed away a few years ago, I went through an old shoe box I found buried in her closet and found several photographs from the 1920s and 30s. Sadly, there was no information scribbled on the back of the black and white snapshots. Now I can only make educated guesses as to who these people were.

During the years my children were growing up, I faithfully maintained photo albums, replete with names and dates and places. These many years later, those photo albums are the source of much joy. My oldest daughter Crystal told me recently, “If the house catches fire, and you can only save one thing, save the photo albums first! Everything else can be replaced!”

But what to do with all these early 20th Century photos that I found stuffed in a shoe box? These were my ancestors - I think. These were people my mother and her sister loved - I think.

Back in the day, photographs required an investment of time, effort and money. Photos were reserved for important days and special events. Who were these people? And what were the stories? All I know is that these pictures were taken in Rockford, Illinois (early 20s) and then sometime in 1925 or 1926, my grandfather (Edward Brown) moved his children to Alameda, California.

I wish I knew more.

The only person I recognize in this photo is my late mother (center on bottom row).

This is a photo of my mother (youngest girl) with her sister (Engie) and older brother Harry.

This is probably a picture of my maternal grandmother with her first son, Harry. It was probably taken in early 1910s.

Mom (the younger girl) and Aunt Engie with unknown person, perhaps a nanny?

Unknown person at unknown house in unknown place (house is late 1910s or early 20s)

I believe this is my Uncle Harry with his father (my maternal grandfather).

So reads a large advertisement in the 1912 issue of American Carpenter and Builder. I own a number of these architectural magazines from the early 1900s and the majority of advertisers offered products with a connection to the new and modern building miracle:  Concrete.

In 1867, Parisian gardener Joseph Monier was awarded a patent for reinforced concrete, which is concrete with embedded metal.

By the early 1900s, concrete became a hot item in the building trade. The rear pages of American Carpenter and Builder were filled with concrete products and concrete dry mixes and concrete mixers and concrete block makers. Concrete was big money. One of its biggest selling points was the fact that concrete was fireproof. In a time when fire was one of the great threats facing city residents and farm owners alike, creating a fireproof building was a big selling point.

As someone who loves to read old architectural magazines, I thought I’d seen it all - until I found this ad for concrete pine boxes. The ad promises, “Wooden boxes are rapidly becoming a thing of the past.”

Uh, it’s been almost 100 years since that statement was made and it hasn’t proven true.  “Wooden boxes” still abound.

I’d love to know how many contractors made money selling concrete caskets during the slow seasons of their building business.

Concrete pine boxes offer big profits (from 1912 American Carpenter and Builder Magazine)

Today’s headlines report that major marketers are withdrawing their prime-time ads featuring Tiger Woods. And the rest of the media headlines crackle with excitement over the man’s quick fall from grace. Comments posted at blogs and news sites are not especially kind either. In fact, some of them are downright ugly.

There’s a word for this:  schadenfreude.

It’s a German word that means delighting in the misfortune of others. I had never heard of this word until I was doing some research for my book The Ugly Woman’s Guide to Internet Dating: What I Learned From 70 First Dates. Before this, I’d heard it described as “The Crab Theory.”

Put one crab in a five-gallon bucket and Mr. Crab will do everything in his power to scale its smooth wall and crawl out of that bucket. Put two or more crabs in a bucket and when one starts to climb up, the others will grab him and pull him back down into the bucket. Unfortunately, humans sometime exhibit the same tendencies as crabs.

In my own life, I’ve struggled mightily with envy, and I’m sorry to say that too many times, I had a decided leaning toward the crab/schadenfreude side.

And then one day, I read a story in the Christian Science Sentinel about a woman who’d spent a lifetime cultivating the habit of gratitude. She said that her mother had taught her to feel sincerely joyous and grateful for the good things that happened in other people’s lives, and to take it as a personal promise from God that, if it happened for them, it could happen for her, too.

The Buddhist have a word for this: Mudita. It’s the practice of finding joy in other people’s success and happiness.

Tiger and people like him are human beings. And we’re all cracked pots and fallible and prone to foibles and missteps and mistakes and even lapses in good judgment. Who among us hasn’t lost our temper and said something we deeply regret? Who among us hasn’t surrendered to temptation when we could have done better? My point is, maybe the real need is to stop staring so hard at other people’s sins and take a better look at our own shortcomings and work on improving those.

Maybe we need to stop cultivating the habit of schadenfreude and work on mudita.

We’re all doing our best and we all make plenty of regrettable mistakes.  Why not let Tiger slip off the front page and give him some privacy to work out his many problems and shortcomings?

Speaking of which, time for me to slip into the closet of prayer and work on my own mistakes and problems and shortcomings and sins. That’ll keep me plenty busy.

As most single women know, there are a lot of rules for dating, and those “rules” are probably one of the reasons that I had 70 first dates. For instance, a girl should never call a fellow. In fact, when the fellow calls, the girl should ignore him for a time until he becomes more desperate. That’s just the way men are wired. They need to chase. They like to win. It’s a testosterone thing.

Wrong. Wrong, Wrong.

It was these so-called rules that about drove me to drink.  And trying to follow those rules - trying to play a part that wasn’t true to my nature was emotional torture, with extra heapings of misery and angst. It wasn’t until I was ready to abandon those rules that my life became sweeter, simply and above all, authentic.

When I stopped playing games, when I stopped following all the so-called advice, my life turned a corner. And when I found a man that I admired and respected, I chased him like a dog running after a bus.

Women do not need another “how to find a good man” book with more advice on how they should “act.” If you invest your best energies in being real and authentic, there’ll be no need to devote any energy to acting. My friend Pamela was right when she told me, “Exude confidence and peace and joy and men will sense it. Inner beauty really does magnetize.”

In Gloria Steinem’s book,  Revolution From Within, she wrote, “As many women can testify [getting a man to fall in love with you] is alarmingly easy, provided you’re willing to play down who you are and play up who he wants you to be” (p. 264).

She goes on to explain why her marriage, which had been based on playing a part that wasn’t true to herself, ultimately failed.

“Having got this man to fall in love with an inauthentic me, I had to keep on not being myself.”

Current dating wisdom is very focused on getting a man to fall in love with you, even if it means that you have to bind and gag your very soul. Such a relationship is not only unsustainable, but is usually misery for all parties involved, and always miserable for the woman who’s putting on the show. And these mental games take up an enormous amount of space on our emotional hard-drive. Been there, done that, and have the t-shirt, wet with tears.

If you want to glow with a warm, sincere luminosity that has the potential to be irresistible to all men with two brain lobes to rub together, visit that land (or that time) when you were real.

Remember the children’s story, The Velveteen Rabbit? The wizened old Skin Horse was the real hero in that story and he also had the secret to success in internet dating.

The Skin Horse told Rabbit, “Generally, by the time you are Real, most of your hair has been loved off, and your eyes drop out and you get loose in the joints and very shabby. But these things don’t matter at all, because once you are Real you can’t be ugly, except to people who don’t understand.”

Beauty - true beauty - is about being real. It’s about becoming the real person that our Creator intended us to be.

Or as the poet Robert Browning said, “No need to make yourself over. Just make the best of what God has made.”

Be real. Be authentic. And ignore those rules.

Worked for me.

Next:  Good Christian Man Wants Good Christian Woman for Friday Night Booty Call!

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When I finally abandoned all the "rules" for women and dating, in short, when I became authentic and real, I found true love.

When reading men’s profiles, you need to learn to read between the lines. It’s a lot like looking at the real estate ads in the Sunday paper. The advertisement might read, “Cozy cottage in the woods that needs a little TLC,” but you understand immediately that it’s actually a hunter’s shack with a dirt floor and a privy out back.

Salesmen often engage in a little puffery when promoting their product and nowhere is that more evident than when we’re selling ourselves to a romantic partner.

In that spirit, here are some of the phrases you’ll often find in men’s profiles. Following each phrase is its honest interpretation.

I prefer slender women. I don’t care if you’ve had a frontal lobotomy and drool out both corners of your mouth, as long as my drinking buddies get jealous when they see us together.

Hey, I’m a guy. Looks matter. You’ll be replaced as soon as the new sleek models hit the street.

I prefer women with a little meat on their bones. I weigh 1200 pounds and haven’t left my bedroom in seven years.

I’ve lived alone for a time but now I’m ready to share my life with someone special. I don’t know how to change the bag in the vacuum cleaner.

I’m financially secure. I just made the final payment on the Yugo.

My home is spacious and beautiful but so very empty. If you’ll come live with me, I’ll give you money.

I’m recently widowed. I haven’t found the pots and pans yet.

Intelligent, powerful women are a real turn-on. At least one of us should have a real job.

I don’t have a subscription on this site, so please include your email address when you write to me. For our first date, I was hoping you’d meet me at the Quickie Mart, pump number seven.

I feel strongly that women should be treated as equals.  Be sure to bring your wallet on our first date because you’re paying for your dinner.

Looking for a woman who is down to earth and practical. And willing to live off the grid in an isolated mountaintop cabin in the pacific northwest.

Looking for someone who wants to spoil her man. I wouldn’t be at this site if I could teach the dog how to open the fridge and fetch me a cold one.

I have been to college but I didn’t get my degree. One time, I made out with a girl in the parking lot at the local community college.

I’ve had an interesting and varied life experience. They let me out for good behavior after serving only six years and four months.

Looking for a real woman. My inflatable doll sprang a leak.

I’d like to have a partner so that we can work toward common goals. Behind every successful man is an exhausted woman and I’d like you to be my exhausted woman.

My children are my first priority. You’ll fall somewhere between the dog and my favorite remote control.

I’m new to this country. And desperately in need of a green card.

I’m currently separated. And looking around to see if I can find someone better before I give this one up.

My home needs a woman’s touch. The maggot eggs in the kitchen will be hatching soon if someone doesn’t get in there and do some cleaning.

I’m just a regular guy who needs some loving. And I’m sick and tired of paying for it.

Next: Read Rose’s “Little Princess Theory of Beauty” here.

Want to read Rose’s book? Click here!